
The Rado company has been on the market of watch manufacturing for some while now and ever since its foundation the brand has launched remarkable timepieces that have contributed to the well-deserved reputation of the brand as manufacturer of extremely progressive watches with unique and functional designs.
The new collection introduced by Rado goes by the name of Rado Ceramica and features watches manufactured only from ceramics. Ceramics is known to be a tough material that is used in watch manufacturing with the help of advanced techniques that can guarantee the shaping of such durable material. The design concept of the new collection was chosen by Jasper Morrison, a worldwide famous designer known for its simple, yet tasteful designs and for its innovative spirit in terms of watch manufacturing. This designer tries to capture our contemporary times in his creations, our need for originality and functionality captured in designs easy to read and use.
The new Rado Ceramica Collection features watches available in many colors, but whose manufacturing is limited to a 10 piece number each. The star member of this collection is referred to as the new Rado Ceramica Chronograph Limited Edition watch, and it’s a timepiece which reflects originality, innovation and distinction. The dial of the new Rado Ceramica Chronograph Limited Edition watch is very legible and it features apart from the traditional functions of telling the time, three sub-dials disproportionate in size made of white gold. The date function is discreetly presented in a round window at the 4 o’clock position, matching the other three sub-dials.
The new Rado Chronograph Limited Edition watch’s case is united with the bracelet quite undetectably as to give a unitary appearance. The lateral right side of the watch is equipped with a crown and two pushers, which help the owner to adjust easily the main functions of the watch. The black design of the new Rado Ceramica Chronograph Limited Edition watch hints to a certain level of sophistication and distinction, and the choice of materials was more than successful as it provides an exquisitely elegant contrast.
This modern watch presented by Rado comes in a beautiful package which bears the same signature of the designer Jasper Morrison, a package made of black leather, very simple, yet extremely elegant. The new Rado Ceramica Chronograph Limited Edition watch is manufactured from the best materials in watch manufacturing and equipped with a very functional and reliable mechanism, specific to Rado, an ETA quartz movement. What strikes the most about this watch is the simple design that seems to fit perfectly the modern man’s expectations in terms of design and functionality, with simple lines that manage to create eventually a very sophisticated appearance.
The appeal of this watch is indisputable, and ever since its launching on the market, the limited number of 10 pieces each was sold out, making of this beautiful Rado Ceramica Chronograph Limited Edition watch a best-seller of the brand.
The packaging of the freshly designed Rado Ceramica Chronograph Limited Edition collection, has also been designed by Jasper Morrison. It is characterized by the elegantly matching tones. The packaging is produced from black leather and features no visible stitching. The chemical symbol of the gold alloy used is heat-stamped on the top surface. The Rado watch is put in the box as if on a wrist.

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